Events/asc_form_submission

asc_form_submission

ConversionUpdated · Spec 1.2Forms

element_subtype and flow_name was added to asc_form_submission

24
parameters
9
always required
7
conditional
8
use allowed values
Example dataLayer payloadreal values where the spec has them · ‹placeholders› otherwise
window.dataLayer.push({
  "event": "asc_form_submission",
  "event_owner": "#N/A",
  "page_type": "compare",
  "comm_type": "voice",
  "comm_outcome": "opportunity",
  "submission_id": "319457",
  "element_text": "Get Price",
  "department": "sales",
  "form_name": "Website Mobile - Confirm Availability Used",
  "form_type": "human_resources",
  "product_name": "Spin Car",
  "element_subtype": "inline_menu",
  "flow_name": "payment_calculator",
  "item_id": "1G9J84583237847793",
  "item_number": "GO9452S",
  "item_condition": "salvage",
  "item_year": "2021",
  "item_make": "Ford",
  "item_model": "F-150",
  "item_price": "21940",
  "item_variant": "Lightning",
  "item_color": "Red",
  "item_type": "truck",
  "item_category": "domestic",
  "Total Parameters": "‹Total Parameters›"
});
Parameters
ParameterTypeAllowed valuesStatus
Required9
Conditional7
Optional8