Events/asc_system_process

asc_system_process

EngagementNew · Spec 1.2System

Optional event added to cover all events that take place without the customer's express engagement, such as tracking a products element load sequence, from auto fills, script errors, or any other background process. Key parameter added is process_type which will group these background processes

21
parameters
3
always required
7
conditional
5
use allowed values
Example dataLayer payloadreal values where the spec has them · ‹placeholders› otherwise
window.dataLayer.push({
  "event": "asc_system_process",
  "event_owner": "#N/A",
  "page_type": "build_to_order",
  "process_name": "Scroll",
  "process_type": "api_error",
  "product_name": "Spin Car",
  "element_type": "pagination",
  "element_subtype": "mega_menu",
  "item_id": "1G9I36888390866138",
  "item_number": "YU7308K",
  "item_condition": "dealer_cpo",
  "item_year": "2021",
  "item_make": "Ford",
  "item_model": "F-150",
  "item_price": "37970",
  "item_variant": "Lightning",
  "item_color": "Red",
  "item_type": "truck",
  "item_category": "domestic",
  "item_inventory_date": "2021/6/1",
  "item_location": "21799 US Hwy 19 N, Clearwater, FL 33765",
  "Total Parameters": "‹Total Parameters›"
});
Parameters
ParameterTypeAllowed valuesStatus
Required3
Conditional7
Optional11