page_type

stringMapped · 27 valuesUsed on 23 events

Type of page event took place on.

NEW Values
At a glance
Value type
string
Formatting
lower case, spaces replaced by _
Fallback value
unknown
Example
showroom
Allowed values · 27
The only accepted values this parameter can take.
accessoriesWhen the page is dedicated to the accessories department, or accessories information, use this value.
blognewWhen the page is not dedicated lisitng past blogs on the site ( SRP of Blogs), and is instead a stand alone single blog page, use this value
blog_listnewWhen the page is dedicated lisitng past blogs on the site ( SRP of Blogs), use this value
body_shopWhen the page is dedicated to the body shop department, or body shop\ information, use this value.
build_to_orderWhen the page is dedicated to a user experience around configuring an item., use this value.
commercialWhen the page is dedicated to commercial item information, use this value.
compare
complaintWhen the page is dedicated to complaints information, use this value.
contactWhen the page is dedicated to contacting the dealer or store, use this value.
creditWhen the page is dedicated to credit information, use this value, is page is both finance and credit, use the dominate information, if not use either.
customWhen the page is custom, and cannot be mapped to another page type, use this value.
directionsWhen the page is dedicated to getting the user directions to the dealer or store, use this value.
employmentWhen the page is dedicated to open staff positions and gathering employment information, use this value.
evnewWhen the page is dedicated to the EV information, use this value, DO NOT use this for EV VDP or SRP pages.
financeWhen the page is dedicated to finance information, use this value, is page is both finance and credit, use the dominate information, if not use either.
homeWhen the page is the home page, use this value.
itemWhen the page is dedicated to a single item or vehicle, use this value.
itemlistWhen the page has items or vehicles such as Catalog, Special, or Search Results pages.
partsWhen the page is dedicated to the parts department, or parts information, use this value.
recallWhen the page is dedicated to recall information, use this value.
serviceWhen the page is dedicated to the service department, or service information, use this value.
showroomThis is a subtype of item and item list, use this value when the page has limited to no search functions, and is focused on a single vehicle / make / model
sitemapnewWhen the page is the site map, use this value.
specialsWhen the page is dedicated to specisls that are not tied to a given vehical or set of vehicals, example 1000 off for first respoinders.
thank_youWhen the page is only meant to be a thank you or confirmation page, with no other functionality, use this value.
tradeWhen the page is dedicated to trade information, use this value.
unknownWhen the page is not custom, or does not fit any other page type, use this value.
Used on 23 events
EventCategoryStatus
Required on 17 events
asc_click_to_callEngagementUpdated · Spec 1.2
asc_comm_engagementEngagementUpdated · Spec 1.2
asc_comm_submissionConversionUpdated · Spec 1.2
asc_cta_interactionEngagementUpdated · Spec 1.2
asc_element_configurationEngagement
asc_form_engagementEngagementUpdated · Spec 1.2
asc_form_submissionConversionUpdated · Spec 1.2
asc_item_pageviewDerivative EngagementUpdated · Spec 1.2
asc_itemlist_pageviewDerivative EngagementUpdated · Spec 1.2
asc_media_interactionEngagementUpdated · Spec 1.2
asc_menu_interactionEngagement
asc_pageviewEngagementUpdated · Spec 1.2
asc_retail_processEngagementUpdated · Spec 1.2
asc_special_offerEngagement
asc_system_processEngagementNew · Spec 1.2
asc_video_call_engagementEngagementUpdated · Spec 1.2
asc_video_call_submissionConversionUpdated · Spec 1.2
Optional on 6 events
asc_voice_engagementEngagement
asc_voice_engagement_120Derivative Engagement
asc_voice_engagement_30Engagement
asc_voice_engagement_60Derivative Engagement
asc_voice_saleDerivative Conversion
asc_voice_submissionConversion